Bon Jovi is going to be the first artist to appear over NBC Universal’s many brands in their unique partnership they are calling an Artist in Residence. According to the exclusive agreement, the performances, appearances, and music of Bon Jovi will be widely heard and seen across many of NBC Universal’s platforms and brands. The announcement came from Jeff Gaspin, who is the chairman for Universal Television Entertainment at NBC.

The project for Artists in Residence is coinciding with the launch on November 10th of The Circle, the new studio album from Bon Jovi.

The project will offer NBCU a unique opportunity for working with the band as well as Jon Bon Jovi, through guest starring roles, musical guest appearances, and interviews to help bring compelling and exclusive content across the many brands of NBC Universal, including cable information and news platforms, broadcast network, cable network and their other digital assets. It will also provide Bon Jovi with a unique opportunity for promoting their album The Circle to a more diverse and broader audience.

Gaspin said, assembling such a unique mix of different appearances across the NBC Universal brands would provide Bon Jovi with the opportunity for reaching a wider audience in many different compelling ways and simultaneously provide exclusive and interesting content to NBCU’s properties.

As part of their participation in the program Artists in Residence, the band has confirmed a number of appearances on different NBCU platforms, including the “Bon Jovi Month” special on NBC’s Today show during the month of November where they will be appearing live on the show during each of the four Wednesdays of November, capping the month off with a concert performance Wednesday November 25th on the plaza.

Bon Jovi will also appear on several of NBC’s Entertainment programs and will be a featured guest on the Bravo show “Inside the Actors’ Studio.” On “USA Character Showcase” the philanthropic and artistic work of Jon Bon Jovi will be highlight in an online and on the air campaign. In addition he will appear as a featured panelist on the USA Network “Characters United National Town Hall,” sponsored by Tom Brokaw. The discussion on how to overcome social injustices will take place Wednesday December 2 in Washington DC. There will also be a feature of Jon with Brian Williams on NBC Nightly News, and “The More You Know,” their public service campaign, with spots airing on the broadcast networks and NBCU cable. The music of the band will be integrated quite heavily through the NCB cable and network programming.

“We Weren’t Born To Follow” the lead single from Bon Jovi’s new album The Circle was co-produced and written by Richie Sambora and Jon Bon Jovi and the production was done by John Shanks. Shanks worked as well on Bon Jovi’s last two albums, Lost Highway (2007), debuting at #1 on Soundscan’s charts, and Have A Nice Day (2005), featuring “Who Says You Can’t Go Home,” their Grammy award winning single.

Their “Lost Highway World Tour” that began in New Jersey for ten nights and closed out with a free historic concert in Central Park in New York City as well as two sold out Madison Square Garden concerts was, according to Billboard, the number one selling tour in all the world in 2008.

For over two decades Bon Jovi has been setting the standard for being one of the world’s most successful rock bands. Globally, Bon Jovi has sold over 120 million albums as well as performed in over 2,600 concerts in more than 50 different countries in front of over 34 million fans.